Tag Archives: media team

AFF media team worked hard to inform the public, press and other interested parties about the festival. Some goals were achieved, others not, and there was some unused potential because of there being too little time.


The media team used the Internet a lot: social media and the artova.fi website in particular to communicate directly with the public. Because one month is, in most cases, too short period of time to develop co-operation with most of the print media and tv, their role in the AFF publicity campaign was very small. There were, however, a number of online publications that took up the AFF bulletins and followed the festival closely.


Posted in Ajankäyttö / Time management, Artova Film Festival AFF, Viestintä / Markkinointi / PR / Marketing | Tagged , , |

<iframe src=”//player.vimeo.com/video/47193928″ width=”500″ height=”281″ frameborder=”0″ webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe> <p><a href=”http://vimeo.com/47193928″>Artova Film Festival AFF 2012 traileri julkaistu!</a> from <a href=”http://vimeo.com/artova”>Artova</a> on <a href=”https://vimeo.com”>Vimeo</a>.</p>


This is only the third AFF ever, which means that to make the festival (and our media visibility) a success we need fully functioning group dynamics and clear-cut allocation of tasks. AFF team interviewed people and chose me and two others for AFF media team. We set ourselves an ambitious goal to achieve better media visibility and make the festival known among professional film-makers.


Posted in Ajankäyttö / Time management, Artova Film Festival AFF, Ryhmän dynamiikka / Group dynamics, Suunnittelu / Ideointi / Planning / Brainstorming, Viestintä / Markkinointi / PR / Marketing | Tagged , , , |