Tag Archives: AFF_en

AFF media team worked hard to inform the public, press and other interested parties about the festival. Some goals were achieved, others not, and there was some unused potential because of there being too little time.

The media team used the Internet a lot: social media and the artova.fi website in particular to communicate directly with the public. Because one month is, in most cases, too short period of time to develop co-operation with most of the print media and tv, their role in the AFF publicity campaign was very small. There were, however, a number of online publications that took up the AFF bulletins and followed the festival closely.

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